"I Want That Too" Podcast Episodes

66
Oct. 15, 2025

From Boo Buckets to Big Macs: Inside Disney’s Golden Era with McDonald’s (Ep. 69)

Jim Hill and Lauren Hersey are joined by former Disney Imagineer Jim Shull to unwrap the fascinating (and sometimes funny) story of Disney’s long-running partnership with McDonald’s. From the birth of the Happy Meal to fry carts in Frontierland, this episode explores how two of the world’s biggest brands became the ultimate marketing duo - and what really ended their 10-year deal. The surprising Star Trek connection that inspired Disney’s early talks with McDonald’s How Michael Eisner and Jeff...
68
Oct. 8, 2025

The Retail Giant That Almost Sponsored The Great Movie Ride (Ep. 68)

Jim Hill and Lauren Hersey unwrap a holiday-sized story about Disney’s long, complicated relationship with Sears—from Mickey Mouse watches in the 1930s to the retail giant’s near-sponsorship of the Great Movie Ride at Disney-MGM Studios. Plus, the duo dives into the rare blue Disney name tag, Wicked-branded cleaning products, and the Jim Henson Company’s upcoming auction filled with Muppet history. The secret history behind Disney’s partnership with Sears—and how it fell apart months before MGM...
67
Oct. 1, 2025

The Sherman Brothers’ Disney Musical You’ve Never Heard Of (Ep. 67)

Jim Hill and Lauren Hersey kick off October with a witchy episode of I Want That Too. From the avalanche of Wicked merchandise filling store shelves to Disney’s own magical past, this week’s show dives into collectibles, streaming perks, and even a long-lost Sherman Brothers project that never made it to the screen. The rise of Wicked-themed merch, from dolls and Swarovski ornaments to water bottles and Care Bears Streaming price hikes - and Lauren’s clever tips to save money on Disney+, Hulu,...
Sept. 24, 2025

Figment’s Merch Magic and the Movie That Never Was (Ep. 66)

Jim Hill and Lauren Hersey dive into Disney’s favorite little purple dragon, Figment. From popcorn bucket mania to a live-action movie that never got off the ground, they trace Figment’s journey from Epcot icon to merchandising powerhouse. Along the way, they detour through Lowe’s and Spirit Halloween to check out exclusive Haunted Mansion décor and giant Rudolph displays that will test your willpower (and your storage space). Haunted Mansion animatronics and holiday mashups spotted at Lowe’s ...
65
Sept. 17, 2025

Disney’s Abandoned Snow White Sequels and Frozen 3’s Royal Wedding Rumors (Ep. 65)

Jim Hill and Lauren Hersey take listeners from this year’s stealth Muppets capsule release all the way to the projects Disney almost made — including a trilogy of dwarfs prequels and a Snow White spinoff that never saw the light of day. Along the way, they break down Toy Story’s 30th anniversary tie-ins, the first wave of holiday 2025 ornaments, and speculation out of Shanghai that Frozen 3 may center on the “wedding of the century” in Arendelle. The ultra-limited Muppets drop at Mickey’s of Gl...
64
Sept. 10, 2025

The Day Pooh Beat Davy Crockett (and Sold Cereal Too) (Ep. 64)

Jim Hill and Lauren Hersey return with a jam-packed episode of I Want That Too, covering the latest Disney merch, clever marketing strategies, and holiday surprises. The rise of popcorn buckets in parks and movie theaters – from talking Mickey to mummy Stitch to a Tron lightcycle How Disney uses psychology to nudge us into spending more, from limited releases to sneaky menu tricks Nightmare Before Christmas merch expansions, books, and light trails around the globe Early Christmas décor spot...
63
Sept. 3, 2025

Disney Princess Week, Villains Merch, and Disney Cereal Saga (Ep. 63)

Jim Hill and Lauren Hersey return with a new episode of I Want That Too, diving into Disney Princess Week, new merchandise drops, and the latest Disney history feature. From LEGO sidekicks to Bath & Body Works villains, they’ve got the stories (and opinions) Disney fans will want to hear. Highlights from Disney Princess Week, including merchandise, sidekick collections, and special events The “Meant to Be” adult rom-com book series reimagining Disney Princesses in modern settings Early fan re...
62
Aug. 27, 2025

The Man Who Sold Mickey: Kay Kamen’s Merchandising Magic (Ep. 62)

Jim Hill and Lauren Hersey dig into the world of Disney merch and history with a mix of spooky snacks and fascinating backstories: Why Jim bought Count Chocula, Boo Berry, and Franken Berry cereal he can’t eat—thanks to new Jim Henson puppet designs The launch of Bath & Body Works’ Disney Villains collection, from Maleficent’s plum scents to the Evil Queen’s apple blends Disney cracking down on resellers and what that means for collectors New Muppets merchandise teased for Destination D23, p...
61
Aug. 20, 2025

Disney’s First Witches and Why They Still Cast a Spell (Ep. 61)

Jim Hill and Lauren Hersey are back with a Halloween-packed episode of I Want That Too, diving into the latest spooky Disney merch and a century of witchy stories from the Mouse House. Haunted Mansion peel-and-stick wallpaper and Guillermo del Toro’s obsession The viral Cutie Ghost collection and why the Minnie Mouse ghost lamp is selling out fast A massive Nightmare Before Christmas collection, including a $160 countdown coffin and an epic Jack Skellington water bottle set Disney’s evolving...
60
Aug. 13, 2025

Jim Hill’s Big Break and his Untold Origin Story (Ep. 60)

Jim and Lauren serve up a feast of Disney news, collectibles, and one unforgettable personal tale. Recap of Disney’s quarterly earnings call, including streaming’s first profitable quarter Details on Hulu’s full integration into Disney+ by 2026 and the shift away from subscriber count reporting Hidden perks for Disney+ subscribers, including a free D23 Gold membership and exclusive sweepstakes A first look at “Single Riders” – a dating app for Disney and theme park fans Disney’s latest coll...
59
Aug. 6, 2025

How Walt Disney Turned Orange Juice and Peanut Butter into Theme Parks (Ep. 59)

Jim Hill and Lauren Hersey trace the surprising origins of Disney’s licensing empire - back to a time when Walt needed just $300 to keep the studio running. From the Alice Comedies to Donald Duck orange juice and Peter Pan peanut butter, this episode explores how early merchandise deals weren’t just about profit - they were survival. Jim unpacks how licensing set the foundation for everything from Disneyana collectors to the modern parks. Meanwhile, Lauren shares her latest finds in the merch w...
58
July 30, 2025

Nine Parks, Five Hotels, and a Whole Lotta Merch (Ep. 58)

Lauren returns from an epic summer road trip across nine parks and five hotels, with stories (and shopping bags) in tow. She and Jim break down: The best-kept secret for scoring free Disney water park access How the new nighttime parade at Magic Kingdom stacks up (and where to sit) What it’s really like inside Disney’s exclusive Property Control store A merch-lover’s guide to Universal Studios’ 35th anniversary finds Why the new Epic Universe resort Terra Luna is gorgeous—but far The Herse...
July 23, 2025

When Bugs Bunny Snuck Into a Disneyland Board Game (Ep. 57)

In this packed episode of I Want That Too, Jim Hill and Lauren Hersey tackle everything from the ZOMBIES 4 merch drought to the 52-item Haunted Mansion collection and the bittersweet farewell line for Animal Kingdom’s Dinosaur ride. But the real surprise? A 1950s Disneyland board game that may have smuggled in Bugs Bunny. Plus, Jim dives into the earliest examples of Disney’s merchandise strategy—souvenir trays, ashtrays, temporary tattoos, and the guidebook Walt insisted on selling at a loss j...
56
July 16, 2025

From TV Screens to Main Street: Walt’s Media Master Plan (Ep. 56)

Jim Hill and Lauren Hersey are back with a full dose of Disney merch, from the long-awaited debut of the Starlight Dream the Night Away parade to a viral collector toy that's creeping its way into the parks. Lauren breaks down everything she’s learned about La Boo Boos (and their knockoff cousins), while Jim connects the dots between Disney’s 1950s television strategy and why your Christmas ornaments now cost $80. Also in this episode: What to expect from Disney’s first nighttime parade in a d...
55
July 9, 2025

The $10,000 Buzz Lightyear and the Real Story Behind Toy Story's Merch Empire (Ep. 55)

Jim Hill and Lauren Hersey continue their Toy Story series with a deep dive into the franchise's merchandising legacy—and how a scrappy unknown toy company landed the rights that Mattel and Hasbro turned down. From the earliest Thinkway figures to today's collector's items worth thousands, they explore how Toy Story became one of the most profitable and collectible Disney properties of all time. Plus, Jim shares a personal behind-the-scenes story about the original vision for Toy Story 4, inclu...
54
July 2, 2025

Toy Meets Tech: What Toy Story 5 Says About Disney’s Future (Ep. 54)

In this episode of I Want That Too, Jim Hill and Lauren Hersey unpack what Disney’s upcoming Toy Story 5 might really be about - and why it hits closer to home than you think. From Woody’s absence to Jessie’s promotion, and a new iPad-inspired character named Lilypad, this fifth entry isn’t just a sequel - it might be Disney’s most self-aware film yet. Jim and Lauren discuss how streaming, AI, and even shoppable shows are reshaping how Disney tells stories - and sells them. They also reflect on...
53
June 25, 2025

The Poster Wars: How Aladdin, Fantasia, and Drew Struzan Shaped Disney History (Ep. 53)

In this art-filled episode of I Want That Too, Jim Hill and Lauren Hersey dive deep into the colorful world of Disney posters—on screens, in parks, and behind the scenes. From the hand-painted brilliance of legendary artist Drew Struzan to the merchandising missteps that infuriated Robin Williams, this show explores how Disney uses poster art to sell stories and spark emotion. Jim explains how Fantasia’s box office flop turned into a midnight movie cult hit, while Lauren shares her family’s New...
52
June 18, 2025

Scents, Sweets, and Storytelling: How Disney Hooks You with Smell (Ep. 52)

Jim Hill and Lauren Hersey follow their cult-favorite “cup” episode with a deep dive into the most powerful sense in the Disney parks—smell. From Mickey’s PhilharMagic to burning Rome and popcorn-scented blowers, this episode explores how Imagineering has used fragrance for decades to spark emotion, trigger nostalgia, and boost sales. Plus, they dig into scented merch like candles, oils, and the plushie line that smells good enough to eat. How scent became a secret weapon in Disney park design ...
51
June 11, 2025

The Cookie King of Disney Springs: Inside the Story of Gideon's Bakehouse with Steve Lewis (Ep. 51)

Jim Hill and Lauren Hersey welcome Steve Lewis, the founder of Gideon’s Bakehouse, for a deliciously detailed conversation about how a dark, whimsical cookie shop became one of the most sought-after stops at Disney Springs. From his early days as a musician and comic shop owner to perfecting a cookie recipe over 15 years, Steve shares the creative, emotional, and business journey behind Florida’s favorite bakery. The music major turned baker who built Gideon’s from scratch—literally How a secr...
50
June 4, 2025

Sipping Through Disney: Tumblers, Mugs, and the Merch That Keeps Coming Back (Ep. 50)

For the 50th episode of I Want That Too , Jim Hill and Lauren Hersey raise a glass to one of Disney’s most collected—and controversial—categories: cups. From ceramic mugs and stainless steel tumblers to the infamous souvenir sippers, Lauren recaps her recent mission to find the perfect Disney drinkware and why fans can’t stop buying them. Jim adds historical perspective on why certain designs return year after year and what makes drinkware one of the most profitable (and divisive) types of me...
49
May 28, 2025

Disneyland at 70: Popcorn Buckets, Padfolios, and the Wild Story of the Tencennial (Ep. 49)

Jim Hill and Lauren Hersey celebrate the launch of Disneyland’s 70th anniversary with a merch-packed episode filled with popcorn buckets, collectible props, and a deep dive into Walt’s original 10th anniversary celebration—aka the Tencennial. From animatronic Mickey souvenirs to retro Vault Collection hats, Lauren shares the standout items hitting the parks. Then Jim takes us back to 1965 for the story of how Walt honored his first decade of Disneyland, from airborne Mary Poppins stunts to the ...
May 21, 2025

Why Disney Bought the Mighty Ducks and the Angels (Ep. 48)

Jim Hill and Lauren Hersey unpack the unexpected history of Disney’s brief run as a pro sports owner. From Michael Eisner’s synergy strategy to Gene Autry’s $1-a-year land deal, this episode dives into how the House of Mouse ended up with the Mighty Ducks and the Anaheim Angels - and why they eventually let them go. Also in this episode: Trash can candy containers debut at Disney Springs The DisneyStore.com shipping threshold quietly goes up The latest on Epcot pin trading and Disney's res...
47
May 15, 2025

The Original Stitch Was a Criminal Mastermind? Plus Emporium Updates and Disney Castle Color Confusion (Ep. 47)

Jim Hill and Lauren Hersey dive deep into the surprising origin of Stitch—and it’s not as cuddly as you think. Before becoming Disney’s mischievous blue icon, Stitch was pitched as a green, intergalactic outlaw leading a robot uprising. Jim shares the full, unfiltered story of Chris Sanders’ original pitch, including unused scenes, a darker backstory, and a surprisingly heroic role for Pleakley. But first, Lauren recaps her latest Orlando trip with a look at: Discovery Cove travel hacks (bring...
43
May 8, 2025

Disney and NASA: The Surprising Space Race Story Behind Mission: SPACE (Ep. 46)

This week on I Want That Too, Jim Hill and Lauren Hersey explore the surprising (and very real) connection between Disney and NASA. From Walt’s passion for futurism to the pivotal role of the Disneyland TV show in helping launch America’s space program, this episode tracks how a theme park attraction like Mission: SPACE is rooted in actual history—and how it all started with a cartoon. Plus, Lauren recaps her latest visit to Walt Disney World, with new pin trading finds at Epcot, handmade souvenirs in Germany, and must-see graduation merch at Creations. Also: Loungefly alternatives, the secret perks of the Mission: SPACE playground, and how the Plain White T’s ended up in the middle of Flower & Garden. Why Walt Disney worked with Wernher von Braun How a Disney TV special helped get NASA off the ground The story behind Mission: SPACE merch (and crystals) The new must-have black-and-white Disney backpack Tuesday pin drops and pro trading setups at Epcot The make-your-own glass art exper…