Swifties, Cars, and the Mystery of Mickey’s Missing Plaque (Ep. 103)

Swifties, Cars, and the Mystery of Mickey’s Missing Plaque (Ep. 103)
Jim Hill and Lauren Hersey start this week’s episode with a merch-minded look at Disney’s latest collaborations, from Taylor Swift’s Toy Story 5 tie-in to the 20th anniversary of Cars. They also dig into how Disney is already positioning Mickey Mouse for his 100th birthday in 2028 through fashion, music, wellness, and lifestyle partnerships. Then Jim takes Lauren back to Mickey’s 50th anniversary celebration and the strange story of the bronze plaque that once marked the birthplace of Steamboat Willie in New York City.
NEWS
• Taylor Swift’s newly confirmed Toy Story 5 song sends Swifties hunting for Disney-Pixar Easter eggs.
• Toy Story 5 builds even more buzz ahead of its June 2026 theatrical release.
• Disney celebrates 20 years of Cars with new anniversary merchandise and a Lightning McQueen popcorn bucket.
• The upcoming Piston Peak expansion at Walt Disney World keeps Cars front and center for the next generation.
• Disney’s Main Street marketing initiative begins laying the groundwork for Mickey Mouse’s 100th birthday.
FEATURE
• Jim explains why Mickey Mouse did not always have one official birthday.
• The episode traces how Dave Smith and the Disney Archives helped settle on November 18, 1928.
• Jim revisits Mickey’s 50th anniversary celebration in New York City, including Ward Kimball’s whistle-stop tour.
• The mystery of the missing Steamboat Willie plaque leads to Broadway, Shrek the Musical, and Jeffrey Katzenberg.
HOSTS
• Jim Hill - X/Twitter: @JimHillMedia, Instagram: @JimHillMedia, Website: jimhillmedia.com
• Lauren Hersey - X/Twitter: @laurenhersey2, Instagram: @lauren_hersey_
FOLLOW
• Facebook: @JimHillMediaNews
• YouTube: @jimhillmedia
• TikTok: @jimhillmedia
• Patreon: https://www.patreon.com/jimhillmedia/
SUPPORT
Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia.
PRODUCTION CREDITS
Edited by Dave Grey
Produced by Eric Hersey - https://strongmindedagency.com
SPONSOR
This episode is brought to you by UnlockedMagic.com, your go-to source for great deals on Disney and Universal tickets.
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