July 16, 2025

From TV Screens to Main Street: Walt’s Media Master Plan (Ep. 56)

From TV Screens to Main Street: Walt’s Media Master Plan (Ep. 56)

Jim Hill and Lauren Hersey are back with a full dose of Disney merch, from the long-awaited debut of the Starlight Dream the Night Away parade to a viral collector toy that's creeping its way into the parks. Lauren breaks down everything she’s learned about La Boo Boos (and their knockoff cousins), while Jim connects the dots between Disney’s 1950s television strategy and why your Christmas ornaments now cost $80.

Also in this episode:

  • What to expect from Disney’s first nighttime parade in a decade

  • Meet Whimsy: the LED-faced character pulling the finale float

  • Why Main Street is now a runway for fashion-obsessed toy monsters

  • A closer look at the $29 popcorn bucket ornaments and $80 vault collection set

  • The real reason Disneyland’s Opera House almost became a TV studio

  • Walt Disney’s early embrace of television—and how it changed everything

From collectibles to castle corridors, this episode is packed with surprises and nostalgia.

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